Research on Strategies to Improve the Quality of Master's Student Enrollment in Local Universities under the "Double First-Class" Initiative
-- A Case Study of Municipal University S in Chongqing
DOI:
https://doi.org/10.54097/ph7fpq56Keywords:
, Master's Student Enrollment, Data Analysis, Strategy ResearchAbstract
Based on the enrollment data of master's students at University S in Chongqing from 2021 to 2025, this study aligns with the requirements of the "Double First-Class" initiative to analyze the current enrollment status of local universities. Addressing the dual challenges of "expansion" and "quality improvement" in graduate enrollment, this paper proposes specific strategies from four perspectives: targeted promotion, brand-building, policy support, and scientific selection mechanisms, Provide some reference opinions and suggestions for the college enrollment mechanism.
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[1] State Council. Overall Plan for Promoting World-Class Universities and Disciplines.(2015-11).http:// www. gov. cn/zhengce/content/2015-11/05/content_.
[2] Chongqing Normal University.University Profile. (2024-11). https://www.cqnu.edu.cn/xxgl.
[3] Ma Shanshan, et al. "Practices in Graduate Enrollment Models." Education Teaching Forum, 2025(21):116-119.
[4] Wu Haimin. "Strategies for Retaining Top Undergraduates in Local Universities." Higher Education Journal, 2024(14):91-98.
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Copyright (c) 2025 Journal of Education and Educational Research
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