Vol. 4 (2022): 2nd International Conference on Electronic Business Management and Education Engineering (EBMEE 2022)

October 15-16, 2022 | Zurich, Switzerland

Editors: Roderick Alick, Boyun Wen

ISBN: 978-1-62437-613-9

Published: 12-12-2022

Preface

Preface: 2nd International Conference on Electronic Business Management and Education Engineering (EBMEE 2022)

Roderick Alick, Boyun Wen

I

Articles

COVID-19's Impact on Recruitment of China's Banking Industry and Other Financial Sectors

Zicheng Ni, Quanyi Zhou

1-10
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Analysis of Current Situation, Problems and Potential Solutions of Electric Vehicle Industry

Yuan Lu, Yong Ge, Yuying Chai

11-16
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The Impact of the COVID-19 Pandemic on China's Stock Market -- Based on Research on the Chinese Medicine Industry

Chenghao Cui, Shaoshen Wu, Kaifeng Zhou

17-20
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Investigating the difference of option’s real values between Lookback option and European option based on price models

Yanmin Chen, Yixuan Li, Yixuan Li

21-30
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Impacts of COVID-19 on U.S. Apparel Industry Based on the Fama-French Five Factor Model

Hongyi Liu, Wenqiang Zhang, Zehui Cheng

31-36
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Order acceptance and scheduling on unrelated parallel machines

Wencheng Xie

37-40
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Research on the Advertising Strategies in Luxury Marketing

Xinyi Chen

41-48
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Research on the Development Strategy of China’s Domestic Beauty Brands in Transnational Markets -- Mao Geping as an Example

Qifei Liu

49-55
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Research on the Marketing Strategy of High-end Luxury Goods -- Taking Coach and Chanel as an example

Ruixuan Chen, Miao Ye

56-62
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Research on the Marketing Communication Strategy of NBA Sports Culture in the International Market

Heng Wang

63-70
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Research on the Development Mode Status Analysis and Optimization Strategy of the NBA

Yutong Bai

71-76
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Research on the Impact of the Tokyo Olympic Postponement on Athletes’ Mental State under the COVID-19 Epidemic

Jingxian Mo, Shijun Yi, Hengrui Zhang

77-83
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Research on the Security Problems and Countermeasures of NBA Allstar Game

Yixuan Huang, Zhixun Jin

84-89
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Research on Influencing Factors and Coping Strategies of NBA All-Star Game Ratings

Xiaoming Bian, Bowen Zhang, Hongqian Zhu

90-95
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Research on the Developing Trend and Strategies of the NBA Games and NBA Players

Jianghao Guan, Haoqi Wang, Jinzhi Yuan

96-102
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Research on the Problems Existing in the Development Mode and the Countermeasures of Chinese Basketball

Junxi Shang, Haoze Yang

103-108
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Tesla's transcendence of traditional industries and its prospects

Jiaqing Li

109-115
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The Influence of Entrepreneur Characteristics on Business Development -- Taking Baidu and SOHU For Example

Tian Chen, Tingyu Ran, Rui Yang

116-126
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Research on The January Effect in Healthcare Sector Stock Prices

Xinyu Guo

127-133
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Research on the Strategy of Time Fengjun Entertainment to Maintain the Loyalty of Fans in the Era of Fan Economy

Wenshuo Wang

134-140
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Research on Market Positioning and Market Development Strategy of Private Sports Training Institutions under the Condition of the Reform of the High School Entrance Examination System

Haosen Wang

141-147
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Analysis of the summer olympics

Yukai Jin, Yuanzhi Lai, Kaicheng Lin

148-153
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Research on the Problems of Super Bowl’s Operation Model and Strategy Optimization

Xuanyan Yu, Tianyi Zhao

154-158
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The Research of Online and Offline Mixed Teaching Practice Based on POA + BOPPPS Teaching Mode -- Taking Advanced Japanese Course as an Example

Qing Yang

159-165
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Research on the Investment Value of the Healthcare Industry: Analysis of Azenta, Universal Health Services, and Regeneron Pharmaceuticals

Tai Ren

166-174
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How ESG Impacts Firms’ Performance? Evidence from China

Yue Ying

175-182
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Research on the Investment Value of Three Companies on Industrial Sectors in the U.S. Capital Market

Qinyuan Luo

183-187
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Stock Analysis on Axa S.A.(AXAHY), Citigroup Inc.(C), Mastercard Incorporated. (MA)

Zihan Luo, Luode Qi, Jiahan Yang

188-193
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Analysis of the Investment Value of three American companies in Industrial Sector

Hanfeng Fei

194-198
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Potential Consumers Attitudes on AI Doctor: Based on a Survey on College Students

Mengzhuo Shi

199-204
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Stocks Analysis in Consumer Staples Sector: Case of Johnson & Johnson, Procter & Gamble and Coca-Cola

Zhaoyu Zhang

205-209
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The industry status of the Consumer staple sector under Covid-19 and stocks analysis

Yixiao Zhong

210-219
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Stock Comparison of the Internet Software Industry and the Internet Hardware Industry Between the Ex-Pandemic Period and Pandemic Period

Chilong Wen, Zhihan Wang

220-232
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Stock Analysis on Retail Industries under the COVID-19 Epidemic

Xunchao Cheng

233-240
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Analysis of reasons for the failure of enterprise localization and suggestions for development in the future: the example of Uber China

Hefang Zheng

241-250
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An Analysis of The Influence of Public Opinion on Legislation and Justice: To Keep the Bottom Line and Maintain an Objective and Impartial Attitude

Xin Jiang

251-256
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Rethinking “Live”: Creative Practice of Art Exhibitions in the Post-Pandemic

Qianyuan Zhang

257-262
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Challenges Encountered by Children with Autism Spectrum Disorder: from the perspective of academic performances and education service providers

Zufan Wu

263-271
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The Key Elements Guiding and Cultivating College Students' Leadership

Junzhe Zhang

272-276
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A comparative study of educational strategy between China and the West from the perspective of differentiated instruction

Linying Chen

277-284
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The Application of the Flipped Classroom to Lead English Education Students Come to ZPD: An Example from Flipped Classical Reading Class

Yiyang Shen

285-291
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The ZPD Perspective on Teachers' Question-Answer Strategies In Mathematics Classroom

Yujie Jiang, Yihan Wu, Xiyun Sha, Yuchun Xu

292-298
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The application of emotion regulation strategy in classroom teaching

Chaofeng Zhou

299-310
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Five Academic Challenges of Chinese International Students in U.S Higher Education: Educational System Adjustment and Classroom Transition

Meng Yuan

311-319
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Strategy analysis of e-commerce enterprises under the COVID-19 pandemic -- A case study of PDD

Shijia Chen, Yutong Wu, Yuwei Wu, Zeyu Li

320-327
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Gender Discrimination in Chinese Primary School Textbooks: Evidence in English Textbooks

Yucen Pan

328-333
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Strategies for Classroom Language Behaviors: A Case Study of Primary School Mathematics Classes with Bilingual Education

Zhongqiu Xiong

334-341
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The Application of Scaffolding in Junior School Teaching -- Taking a Math Class as an Example

Xingzhu Lu

342-349
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How Design in the 19th and 20th Centuries has Helped Connect Humans Across Nations and Cultures

Weiya Zhang

350-354
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An Empirical Study on the Impact of China's E-commerce Development on Export Trade

Wei Zhang

355-362
- PDF
A Sustainable Fashion Industry Business Model Revolution Based on the Metaverse: Practices and Reciprocal Processes

Ruobing Yan

363-369
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A Case Study of McDonald’s Organizational Development

Jiala Chen, Muxuan Li

370-374
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How did Kazuo Inamori business philosophy help the company succeed?

Junao Zhang

375-379
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The Root of Hyperinflation in Venezuela: Statism, Chavismo, and Dictatorship

Xiaoqiao Wang

380-389
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India's Uneven Road to Economic Recovery

Haochen Zhang

390-396
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Catch-up economics and authoritarian politics: A case study from South Korea

Xiyuan Wang

397-403
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The influence of Japanese industry towards Economy Miracle

Yanxin Liu, Yintong Liu

404-411
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Research on stock trend prediction methods - Taking CSI 300 and CSI 500 as examples

Yi Qiao, Shihao Feng, Ruizhi Wu

412-417
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Market trading: LSTM-based forecasting and decision making

Ziqi Dai, Tianle Shen, Yu Hou, Xin Luo, Suping Zhang

418-426
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The impact of government grants on the level of corporate cash dividend payments Research

Manlin Jiang, Tiankai Guo, Zhen Liang

427-436
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An Empirical Study on the Impact of Service Industry Agglomeration on High Quality Economic Development in Beijing, Tianjin and Hebei

Borui Ma

437-443
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Analysis of the development of the Big Five companies in the movie industry

Jingling Li

444-447
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Impact of Digital Inclusive Financial Use on Entrepreneurship -- An empirical study based on panel data from 31 provinces in China

Manlin Jiang

448-454
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A study on credit strategy for small and medium-sized enterprises based on hierarchical analysis

Chun Shao

455-460
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A price prediction model for gold and Bitcoin based on Long Short-Term Memory

Conghong He, Tao Zhong, Yan Wang

461-467
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Quantification and contribution analysis of financial management risks based on AHP-XGBOOST algorithm

Xiaoyu Xia

468-478
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A Study on the Consumption Behavior of Shanghai Sharks Fans Based on Identity Theory

Sicheng Xue

479-486
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Research on the Use of Storytelling in Branding Chinese National Sports Brands

Hanbing Ren

487-492
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Research on the Present Situation and Optimization Path of the CBA Sports League Business Model

Xiaoran Yu

493-499
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Research on the Reasons for the Formation of Sports Players’ Brand Value -- The example of Roger Federer

Zhen Wu

500-509
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Research on the Problems and Strategy Optimization of Erke’s Marketing Strategy based on the Chinese Market

Hanlong Guo

510-516
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Influence of Postponement of the 19th Asian Games in Hangzhou and Countermeasures -- A case study of Satellite Village in Chun’an County, Hangzhou, China

Tianming Wu

517-523
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Research on the Fan Composition and Consumption Behaviour of CUBA and NCAA

Qihang Dai, Houxi Yu, Pu Zhao

524-529
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Research of NBA All Stars Games

Tanglin Liu

530-534
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Causes of the decrease in viewership rate of the NBA All-star game

Henry Yuan Han Li

535-540
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The research of formula one Asian market analysis

Junqi Wang

541-546
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Research on Problems and Optimization Strategies in Reebok’s Development Model

Jiahui Yin

547-551
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Social Media Marketing of “Sports Fan Economy”

Yiqi Xu

552-556
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Vol. 4 (2022): 2nd International Conference on Electronic Business Management and Education Engineering (EBMEE 2022)

Preface

Articles

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