Vol. 17 No. 1 (2024)

Published: 07-11-2024

Articles

  • Research on the Synergistic Optimization Path of Supply Chain Management and Working Capital in Retail Enterprises

    Yanhua Hao
    1-4
    DOI: https://doi.org/10.54097/pv2d2h25
  • The Application and Value of Social Network Analysis in Marketing

    Xinqian Zhang
    5-9
    DOI: https://doi.org/10.54097/52y9v960
  • Genetic DNA Testing: Current Applications and Future Prospects

    Chongwei Shi
    10-13
    DOI: https://doi.org/10.54097/tc834k28
  • Research on Optimization of Performance Evaluation Path of Blockchain Embedded Financial Shared Service Center

    Xiaojun Chen, Ying Gao, Hong Shao
    14-19
    DOI: https://doi.org/10.54097/e85g6z54
  • Financial Mathematics in Risk Management: Construction and Optimization of Quantitative Models

    Hanwen Zhang
    20-23
    DOI: https://doi.org/10.54097/hx4n4473
  • The Cross-Cultural Perspective on Operational Management and Strategic Decision-Making in the Context of Globalization

    Chi Chen, Peng Huang
    24-27
    DOI: https://doi.org/10.54097/yqt4ss85
  • Towards a Unified Framework of Work Commitment and Identification: Integrating Multiple Foci and Dimensions in Employee-Organization Relationships

    Fanfan Mou, Yaoda Dai
    28-35
    DOI: https://doi.org/10.54097/s0fyxt29
  • Analysis of Lease Accounting Treatment Under ASC 842 and IFRS 16: A Case Study of Auto Inc. and Trans-Atlantic Inc. Contracts

    Yaoda Dai, Fanfan Mou
    36-38
    DOI: https://doi.org/10.54097/5pgfc118
  • The Impact of Fulfilling Social Responsibilities for Listed Companies on Financing Constraints: A case study of Kangmei Pharmaceutical

    Yuexuan Mao
    39-42
    DOI: https://doi.org/10.54097/jkwcs912
  • Evaluation and Optimization Model of Green Space Ecosystem Services in Urbanization Process

    Huixin Zhang
    43-46
    DOI: https://doi.org/10.54097/86w0rd80
  • Analysis of Retail Investors' Trading Psychological Characteristics Based on Big Data

    Haoyu Yang
    47-51
    DOI: https://doi.org/10.54097/wys60q35
  • Construction and Empirical Analysis of NFT Digital Art Market Value Prediction Model

    Qizhan Li
    52-55
    DOI: https://doi.org/10.54097/8e4nh217
  • Research on the Influence of Mobile Short Video Marketing on Consumers' Purchasing Behavior

    Sihan Ge
    56-59
    DOI: https://doi.org/10.54097/xd2g9g37
  • Research on Improving the Service Ability of Community Volunteers Taking Community A as an Example

    Liying Liu
    60-63
    DOI: https://doi.org/10.54097/y8sd8550
  • Supply and Demand of the Fundamental Analysis Framework for Float Glass

    Huanwan Li
    64-70
    DOI: https://doi.org/10.54097/rc4ax688
  • Analysis of the Influence of Host Characteristics on Consumer Purchase Intention in E-commerce Livestreaming

    Ling Xie, Kesavan Nallaluthan
    71-74
    DOI: https://doi.org/10.54097/2fg9gr63
  • Research on the Influence Mechanism of Brand Identity on Sichuan Liquor Purchase Intention

    Xiaoxuan Qian, Liang Mao
    75-83
    DOI: https://doi.org/10.54097/399k7e43
  • Research on the Optimization of Night Tourism Products in Xidi and Hongcun Based on Tourist Experience

    Quan Xie, Huaian Dai
    84-90
    DOI: https://doi.org/10.54097/g11vqf05
  • The Integration Innovation and Market Analysis of Animation IP In Mobile Games and Electronic Games

    Jiajia Yan
    91-95
    DOI: https://doi.org/10.54097/5jmrgr44
  • Research on the Dynamic Relationship Between Asset Price Fluctuation and Foreign Exchange Market

    Kexin Zhang
    96-99
    DOI: https://doi.org/10.54097/qnz9hz95
  • Research on the Impact of Digital Transformation on Innovation Performance in Manufacturing Enterprises

    Yijun Lai
    100-103
    DOI: https://doi.org/10.54097/n9dy5468
  • Research on Innovative Strategies for Selling Rural Agricultural Products on the Internet

    Caizhou Cui
    104-108
    DOI: https://doi.org/10.54097/0n05bs10
  • Zeda Yisheng Financial Fraud Case Analysis

    Die Long, Ping Qin
    109-114
    DOI: https://doi.org/10.54097/fsq40f93
  • The Development of Ethnic Music in the Digital Age

    Yu Gao, Tsetsegdelger Damdindorj
    115-119
    DOI: https://doi.org/10.54097/brge8y89
  • A Study on Brand Story Communication from the Perspective of Narrative Theory

    Jiaxiao Wei, Suwich Tirakoat
    120-127
    DOI: https://doi.org/10.54097/n16azt27
  • Impact of the Global Financial Crisis on Emerging Markets

    Guanlin Chen
    128-132
    DOI: https://doi.org/10.54097/amdewv22
  • Data Enablement: Construction of the “I-shaped” Business Pattern Supply Chain Finance Platform

    Hongyi Guo, Yanjun Liu, Ludong Hu, Xuanbo Zhang
    133-138
    DOI: https://doi.org/10.54097/0czs2h76
  • Innovation in Sports Event Management: A Case Study of the NBA

    Mingyuan Jia
    139-141
    DOI: https://doi.org/10.54097/xgaxef63
  • Visual Analysis of Research Trends in Chinese Marathon Events (2010-2024)

    Mingyuan Jia
    142-144
    DOI: https://doi.org/10.54097/59397c96
  • An Empirical Analysis of the Influencing Factors of the Changes in the Energy Consumption Structure in Henan Province

    Luyao Ma
    145-150
    DOI: https://doi.org/10.54097/qqxfrx59
  • Current Situation of University Students' Employment and Countermeasures

    Liu Yang
    151-155
    DOI: https://doi.org/10.54097/jq5he911
  • The Application and Innovation of Digitization in the Field of Procurement Management

    Chao Zhang, Wenshuang Ma, Chao Fan, Linwei Qi
    156-159
    DOI: https://doi.org/10.54097/mqjzwf05
  • Research on the Impact of Digital Transformation on the Sustainable Development Capability of the Information Service Industry

    Wei Ma
    160-171
    DOI: https://doi.org/10.54097/kj53r375
  • Research on Core technology R&D Investment and Outcome Transformation Strategy of Single Manufac-turer Based on Multi-factor Influences

    Nanjie Li, Enquan Meng, Han Song, Ying Dai
    172-184
    DOI: https://doi.org/10.54097/tfapws17
  • Impact of Economic Growth, Consumer Spending, Inflation Rate and Wage Growth Rate and Unemployment Rate on Investment in Technology

    Muneeb Hussain
    185-192
    DOI: https://doi.org/10.54097/rw5r9397
  • Sunwoda's Financial Analysis Based on The Harvard Analytical Framework

    Deqian Deng, Xinrong Zeng
    193-199
    DOI: https://doi.org/10.54097/wpg65058
  • Financial Performance Analysis under the Light Asset Operation Model of Tai Long Pharmaceutical Company

    Lin Qi, Xinrong Zeng
    200-207
    DOI: https://doi.org/10.54097/5jfzy084
  • A Study on the Impact of ESG Invest on Enabling Businesses to Transform During Difficult Economic Times

    Jiahao Tan
    208-212
    DOI: https://doi.org/10.54097/nkse0031
  • Exploration of Practical Teaching of Economics Major in Chinese Universities Under the Background of Big Data

    Bo Yu
    213-215
    DOI: https://doi.org/10.54097/35pmgn61
  • A Review of Citespace-based Literature Research on Safety Behavior in Construction Industry

    Hongling Song, Ali Khatibi, Jacquline Tham
    216-225
    DOI: https://doi.org/10.54097/0d82m186
  • Analysis of Financing Issues in China's Port Infrastructure Construction under the Background of Intelligence

    Huiyun Cao
    226-229
    DOI: https://doi.org/10.54097/dxnhr483
  • Stock Price Prediction Based on BP Neural Network and ARIMA Model

    Ruiqi Zhao
    230-235
    DOI: https://doi.org/10.54097/rdksmg60
  • An Examination of the Causes of the Criminal Jurisdiction Model of the Hong Kong SAR of China

    Weitao Meng
    236-241
    DOI: https://doi.org/10.54097/c5nt3691
  • The Communication Strategy of Xi'an City Image on Douyin based on the SWOT Analysis

    Lei Li, Jusang Bin Bolong
    242-246
    DOI: https://doi.org/10.54097/q78vhj11
  • Research on the Performance of Continuous Mergers and Acquisitions of Enterprises from the Perspective of Platform Economy Taking Meituan as an example

    Fuyuan Guo, Xiang Zhu, Xinyi Cai
    247-253
    DOI: https://doi.org/10.54097/qndp7w23
  • Strategic Internationalization of BYD: A Case Study on Entry into the German EV Market Using the Eclectic Paradigm Framework

    Huize Zhang
    254-259
    DOI: https://doi.org/10.54097/nmap2t62
  • Study on the Mechanism and Path of New Quality Productivity Enabling Comprehensive Rural Revitalization

    Yaxuan Dong, Qingyuan Liu, Huihui Che, Kexin Bi
    260-263
    DOI: https://doi.org/10.54097/bht9pg69
  • The Impact of Factor Market Distortions on Environmental Pollution Control - A Study of the Mediating Effect Based on Technological Innovation

    Ye Yang
    264-271
    DOI: https://doi.org/10.54097/0acvbh32
  • Xi'an Real Estate Financial Risk Early Warning System Construction

    Yibo Hu, Yujie Lai
    272-275
    DOI: https://doi.org/10.54097/8xn66471
  • The Artistic Expression and Aesthetic Value of the Artistic Conception of Tang Poetry on Landscape

    Ruijia Yi
    276-279
    DOI: https://doi.org/10.54097/7r3fpw94
  • Analysis on the Influence of Intelligent Algorithm Trading in Financial Market

    Gefan Dai
    280-283
    DOI: https://doi.org/10.54097/j7r1v853
  • Research on Motivation and Performance of SPC Reverse Mixed Reform Case

    Yichen Cao
    284-287
    DOI: https://doi.org/10.54097/xm3d1782
  • Research on Financial Systemic Risk Early Warning Based on Markov Regime Switching Model

    Jiaer Yang
    292-296
    DOI: https://doi.org/10.54097/mwq51050
  • Opportunities and Challenges Facing Financial Accounting in the Era of Big Data

    Hongcheng Shan
    297-300
    DOI: https://doi.org/10.54097/prknhx68
  • Analysis of Business Economic Innovation in the Context of the New Economic Normal

    Kexin Wu
    301-304
    DOI: https://doi.org/10.54097/sxxnqy54
  • Development Strategy of Carbon Finance in China Under the Low Carbon Economy Context

    Yezhi Xia
    305-308
    DOI: https://doi.org/10.54097/szqb1a91
  • Brand Shaping and Market Positioning in Health Business Management

    Jinze Zhang
    309-312
    DOI: https://doi.org/10.54097/96x18t20
  • Influence of Tik Tok Challenge on Brand Interaction and Viral Marketing

    Haoyuan Tan
    313-316
    DOI: https://doi.org/10.54097/30cxgf14
  • Application of Data Science in Investment Decision and Its Influence on Market Forecast

    Yichen Fu
    317-319
    DOI: https://doi.org/10.54097/9mac5q70
  • Competitive Landscape and Strategic Adjustments of CHAGEE's Market Share

    Yifan Wu
    320-323
    DOI: https://doi.org/10.54097/j7n4bh41
  • Heterogeneity Analysis of Economic Policy Uncertainty on Corporate Investment Based on Panel Threshold Regression

    Chongrong Qiu
    324-329
    DOI: https://doi.org/10.54097/45dmmj79
  • Research on the Coupling and Coordination Relationship between Digital Economy and Green Development in Guangdong Province

    Zhihui Xiong
    330-337
    DOI: https://doi.org/10.54097/hpg3hp36
  • Optimizing Agility in the Pharmaceutical Supply Chain Using Digital Twins to Cope with the Ripple Effect

    Xirui Chen
    338-352
    DOI: https://doi.org/10.54097/jtpzzy16
  • Option Pricing Based on REGARCH Model with High-Frequency Information

    Xiaohan Zhao
    353-359
    DOI: https://doi.org/10.54097/ntdq8k78
  • The Usage of Machine Learning Algorithms in Credit Evaluation Model

    Xiaoliang Ji
    360-362
    DOI: https://doi.org/10.54097/8yyhbc96