Vol. 2 (2022): 2022 International Conference on Economic Management and Foreign Trade (EMFT 2022)

                    View Vol. 2 (2022): 2022 International Conference on Economic Management and Foreign Trade (EMFT 2022)

September 10-11, 2022 | Edinburgh, UK

Editors: Gerald Bartlett, Jie Zhang

ISBN: 978-1-62437-562-0

Published: 06-11-2022

Preface

  • Preface: 2022 International Conference on Economic Management and Foreign Trade (EMFT 2022)

    Gerald Bartlett, Jie Zhang
    I
    DOI: https://doi.org/10.54097/hbem.v2i.2189

Articles

  • An empirical analysis of the prosperity of tertiary sector and residents' income and employment--Sample data of Zhejiang, Anhui and Sichuan provinces from 2006 to 2020, for example

    Xiaochi Yan, Xiaoyu Han, Sheng Pan
    1-6
    DOI: https://doi.org/10.54097/hbem.v2i.2335
  • Correlation between Types, Precision and Accuracy of Management Earnings Forecasts

    Shanshan Chen
    7-13
    DOI: https://doi.org/10.54097/hbem.v2i.2336
  • An Overall Analysis of Songcheng Performing Arts

    Ye Duan
    14-24
    DOI: https://doi.org/10.54097/hbem.v2i.2337
  • The Impact of Equity-based Incentives on Company Achievements of Enterprises in Sci-Tech Innovation Board: Analysis Based on CanSinoBIO and Hotgen Biotech

    Yetong Li, Xuehua Wang, Xiaojin Yu
    25-37
    DOI: https://doi.org/10.54097/hbem.v2i.2338
  • Influence of Financial Fraud Scandal on Listed Companies Take Luckin Coffee as an Example

    Ke Li, Yunfan Liu, Jiayao Wang, Yuqiao Zhu
    38-50
    DOI: https://doi.org/10.54097/hbem.v2i.2339
  • Analysis and Research on the Influencing Factors of Regional CPI Based on CVM-AHP Coupling Perspective

    Dongjian Zhang, Hanjing Mu
    51-59
    DOI: https://doi.org/10.54097/hbem.v2i.2340
  • Research on the identification and prevention of supply chain finance risks based on ISM-MICMAC model

    Tong Wu, Yifan Wu
    60-71
    DOI: https://doi.org/10.54097/hbem.v2i.2341
  • A High frequency stock price prediction model based on Boosting and information entropy weighted LSTM neural network

    Jiaqi Liu, Zihan Zhang, Zhirong Xue
    72-80
    DOI: https://doi.org/10.54097/hbem.v2i.2342
  • The impact of the epidemic on the economy -- an analysis from the perspective of unemployment rate and household consumption

    Shingho Dai
    81-94
    DOI: https://doi.org/10.54097/hbem.v2i.2343
  • Research on Competitive Strategies of Traditional Media and Network Media

    Zhiqi Quan
    95-100
    DOI: https://doi.org/10.54097/hbem.v2i.2344
  • The Analysis of the Mode of Community E-commerce Platform about The Small Red Book

    Yunwei Li
    101-105
    DOI: https://doi.org/10.54097/hbem.v2i.2345
  • Research on Digital Marketing Strategies for Brands based on the Internet Context

    Yangjing Wu
    106-113
    DOI: https://doi.org/10.54097/hbem.v2i.2346
  • Analysis of NAYUKI Operation and Development Suggestions based on SWOT

    Xinying Lin, Tianzi Wang
    114-124
    DOI: https://doi.org/10.54097/hbem.v2i.2347
  • Research on Live E-commerce Based on Digital Marketing: Tiktok E-commerce Live Streaming as an Example

    Yifan Feng
    125-130
    DOI: https://doi.org/10.54097/hbem.v2i.2348
  • Research on the Development Prospect of E-commerce Live Broadcast Based on SWOT Analysis

    Xiaoqian Zhou
    131-135
    DOI: https://doi.org/10.54097/hbem.v2i.2350
  • The Status Quo of Mystery Boxes in the Digital Market: A Case Study of Designer Toys POP MART in the Chinese Market

    Ketong Chen
    136-141
    DOI: https://doi.org/10.54097/hbem.v2i.2351
  • Analysis of Sports Industry Strategies During Covid-19 Pandemic: Cases from Nike and Adidas

    Qicun Guo
    142-146
    DOI: https://doi.org/10.54097/hbem.v2i.2352
  • Social Media Marketing Strategy - The Case of Tik Tok

    Luming Liu
    147-153
    DOI: https://doi.org/10.54097/hbem.v2i.2353
  • The Influence of Social Media on Customer Behavior: Case Study from Starbucks

    Yixi Cao
    154-158
    DOI: https://doi.org/10.54097/hbem.v2i.2354
  • Research on the Choice of Marketing Strategy Based on China’s Digital Era

    Zhiyu Pu
    159-163
    DOI: https://doi.org/10.54097/hbem.v2i.2355
  • Analysis of Marketing Strategy and Sales Model in the Chinese Cosmetics Industry

    Ziru Ye
    164-168
    DOI: https://doi.org/10.54097/hbem.v2i.2356
  • Social media and Customers’ Relationship Research: A Case Study and Online Survey

    Mei Qi
    169-174
    DOI: https://doi.org/10.54097/hbem.v2i.2357
  • The Development and Problems of the Chinese Market Short Selling System

    Weiqi Zhang
    175-180
    DOI: https://doi.org/10.54097/hbem.v2i.2358
  • What Influence Will the Raising of Interest Rates Have on the S&P 500 in the Epidemic Era?

    Xin Dai
    181-187
    DOI: https://doi.org/10.54097/hbem.v2i.2359
  • Hedge Fund Strategies Performance in Bad Market Condition Analysis

    Ranbo Ma
    188-195
    DOI: https://doi.org/10.54097/hbem.v2i.2360
  • Legal Conditions in the Field of Digital Assets and Feasibility Analysis of the Application of Blockchain Technology: the Support and Limitations of the Field in the Macro Background

    Ziqi Zhou
    196-201
    DOI: https://doi.org/10.54097/hbem.v2i.2361
  • Analysis of the Rationality of Hedge Fund Replication

    Yanlin Wang
    202-206
    DOI: https://doi.org/10.54097/hbem.v2i.2362
  • Changing, Development and Current Issues New Oriental Facing during the pandemic

    Pingxuan Chen
    207-212
    DOI: https://doi.org/10.54097/hbem.v2i.2364
  • Research on Organization and Management in Taobao Operation

    ChunHo Yeung
    213-218
    DOI: https://doi.org/10.54097/hbem.v2i.2365
  • The North and South Divide: A Drag on the Italian Economy

    Zhenyi Xiong
    219-226
    DOI: https://doi.org/10.54097/hbem.v2i.2366
  • The Rise of Populism and Implications on European Integration

    Jianyang Zhao
    227-234
    DOI: https://doi.org/10.54097/hbem.v2i.2367
  • The Vicious circle of the Identity of the East German Masses -- the Dilemma of the Construction of the German Common National Identity

    Jialiang Cai
    235-241
    DOI: https://doi.org/10.54097/hbem.v2i.2368
  • Analyzes in effects of 1990 German reunification in economic, political and cultural perspective

    Zhiqing Wu
    242-247
    DOI: https://doi.org/10.54097/hbem.v2i.2369
  • The conflict between left and right on the policy of immigration

    Dihan Chen
    248-254
    DOI: https://doi.org/10.54097/hbem.v2i.2370
  • The impact of European Monetary Union on different countries within the EU

    Haoran Deng, Tzuhan Lin, Zihao Ma, Yixi Wang
    255-262
    DOI: https://doi.org/10.54097/hbem.v2i.2371
  • Contemporary Populism and International Relationship Does populism reconstruct world politics

    Yuhui Guo
    263-268
    DOI: https://doi.org/10.54097/hbem.v2i.2372
  • Analysis of Nongfu Spring Brand Marketing Strategy Based on Changes in Consumer Behaviour During the Epidemic

    Yanhong Hu
    269-276
    DOI: https://doi.org/10.54097/hbem.v2i.2373
  • Research on the Market Positioning and Brand Marketing Strategy of Meilifamily Food

    Zhilan Zhan
    277-288
    DOI: https://doi.org/10.54097/hbem.v2i.2374
  • Marketing Strategy and the U.S. Market Based on the Performances of Existing Chinese Milk Tea Brands

    Jiaying Zhao
    289-296
    DOI: https://doi.org/10.54097/hbem.v2i.2375
  • The Structure of Foreign Trade Game Business in China-Case Study from Tencent

    Jiamin Chen, Wenhao Huang, Xuan Sun
    297-302
    DOI: https://doi.org/10.54097/hbem.v2i.2376
  • Analysis of Profit Model of Bilibili under Post Epidemic Era - Taking Advertising Marketing as Example

    Siyun Du, Zhiyu Huang, Tianqi Jiang
    303-308
    DOI: https://doi.org/10.54097/hbem.v2i.2378
  • Research on the Profit Model of Virtual Idols - Taking Bilibili as an Example

    Weiting Sun, Zhiyan Wang, Wenxin Zheng
    309-315
    DOI: https://doi.org/10.54097/hbem.v2i.2379
  • Analysis of Tencent’s Acquisition of Supercell: Competitive Strategy Perspective

    Zeyang Li, Qinghua Tan, Yuchao Xie
    316-321
    DOI: https://doi.org/10.54097/hbem.v2i.2380
  • OTA Platforms Online Travel in the Post-Epidemic Era - Case Study of Trip.com Group

    Yueyue Jiang
    322-326
    DOI: https://doi.org/10.54097/hbem.v2i.2381
  • E-commerce Platform Competition Strategy - A Comparative Analysis of Taote and PDD

    Lin Zhang
    327-332
    DOI: https://doi.org/10.54097/hbem.v2i.2382
  • Analysis of Menu Design in the Food and Beverage Industry using the BCG Matrix Method

    Jiaying Ye
    333-340
    DOI: https://doi.org/10.54097/hbem.v2i.2383
  • Development of Entrepreneurial Marketing: A Theory-Based Qualitative Analysis

    Ranhua Wang
    341-347
    DOI: https://doi.org/10.54097/hbem.v2i.2384
  • The Effect of Social Media Marketing on Customer Relationship Management at Disney in USA

    Yilun Ding
    348-352
    DOI: https://doi.org/10.54097/hbem.v2i.2385
  • Why Low Unemployment Rate in the United states Has not Delivered Meaningful Wage Growth

    Xilei Lu, Xiyuan Wu, Ruixi Xu
    353-365
    DOI: https://doi.org/10.54097/hbem.v2i.2386
  • The Impacts of China-US Trade War on Chinese Industry

    Mingxun Miao, Liying Yang
    366-372
    DOI: https://doi.org/10.54097/hbem.v2i.2387
  • Research on Chinese Beauty Brands’ Marketing Strategies based on the Comparison of International Beauty Brands and Chinese Beauty Brands

    Yifan Dong
    373-378
    DOI: https://doi.org/10.54097/hbem.v2i.2389
  • Research on Market Positioning Analysis and Marketing Strategy Optimization of Nongfu Spring

    Fangting Zheng
    379-386
    DOI: https://doi.org/10.54097/hbem.v2i.2390
  • Research on the Artistic Construction of Luxury Brands from the Perspective of Brand Culture Communication Take Curating Activities of Luxury Brands as an example

    Yueqing Xu
    387-394
    DOI: https://doi.org/10.54097/hbem.v2i.2392
  • Research on Douyin as an E-commerce Platform Impacts the Buying Decisions of Users

    Yiting Chen
    395-400
    DOI: https://doi.org/10.54097/hbem.v2i.2393
  • Analysis of Replicability of Popular Short Videos: Case from “Dian Di La Hai” in Tiktok

    Anqi Gu, Qianhui Li
    401-405
    DOI: https://doi.org/10.54097/hbem.v2i.2394
  • Electronic Vehicle Industry Problem Analysis: Tesla's Electronic Vehicle as An Example

    Jingye Feng
    406-410
    DOI: https://doi.org/10.54097/hbem.v2i.2395
  • The Influence of Live Streaming on Irrational Consumption of Consumers

    Qianqian Zou
    411-417
    DOI: https://doi.org/10.54097/hbem.v2i.2396
  • China's solar photo-voltaic power generation industry policies analysis

    Yuxie Cheng, Chenqi Huang, Qingyue Liu
    418-427
    DOI: https://doi.org/10.54097/hbem.v2i.2397
  • Whether Infrastructure Investment Can Still Light the Way for China's Economic Carriage?

    Renyuan Cui, Qinjue Jiang, Jingyi Liu
    428-435
    DOI: https://doi.org/10.54097/hbem.v2i.2398
  • An Overall Analysis of Twitter and Elon Musk M&A Deal

    Qingwen Jia, Suqi Xu
    436-441
    DOI: https://doi.org/10.54097/hbem.v2i.2399
  • Analysis of Pfizer's Acquisition of Biohaven

    Xinjie Tan
    442-446
    DOI: https://doi.org/10.54097/hbem.v2i.2400
  • Analysis of Amazon’s Acquisitions with E-Commerce

    Weijun Wang
    447-451
    DOI: https://doi.org/10.54097/hbem.v2i.2401
  • An Acquisition Deal in the Gaming World

    Meiyue Xiong
    452-456
    DOI: https://doi.org/10.54097/hbem.v2i.2402
  • Current Situation Analysis and Future Outlook of Boeing Co.

    Hengkang Tu
    457-463
    DOI: https://doi.org/10.54097/hbem.v2i.2403
  • Is It Worth that Amazon Takeover MGM

    Mingxian Guo
    464-467
    DOI: https://doi.org/10.54097/hbem.v2i.2404
  • Key Successful Factors of M&A

    Leyan Zhao, Ye Wang, Zhitong Yang
    468-474
    DOI: https://doi.org/10.54097/hbem.v2i.2405
  • Research on evaluation model based on D & A system

    Jingwen Liang, Xiner Huang, Huibing Wu
    475-482
    DOI: https://doi.org/10.54097/hbem.v2i.2406
  • Media Attention and the Synchronization of Listed Companies' Stock Prices

    Shiye Yu
    483-490
    DOI: https://doi.org/10.54097/hbem.v2i.2407
  • Dell and FedEx's Cooperation Business Negotiation and Business Strategy Research

    Wanwen Chen
    491-496
    DOI: https://doi.org/10.54097/hbem.v2i.2408
  • Amazon vs. Alibaba: Comparisons of Two E-commerce Giants based on SWOT Analysis

    Zixuan Yang
    497-503
    DOI: https://doi.org/10.54097/hbem.v2i.2409